Training

Training


We develop and deliver custom marketing and management training programs on a variety of subject areas, including:

  • Innovation and developing and innovation culture
  • Brand equity and positioning
  • New product/business development
  • Market segmentation and customer targeting
  • Marketing research methods
  • Strategic marketing and business planning
  • Creativity and group ideation facilitation
  • Market/situation analysis
  • Application of quality management techniques as a tool to help drive growth

Clients have used our training programs as a way to provide staff with the tools they need to develop strategic growth plans internally or as a way to ensure internal commitment and successful execution of an already-defined growth vision.
 

"ASG has assisted us on many fronts, and in all cases they provided insightful analysis and actionable results. From brand revitalization to gaining an understanding of the consumer buying process, ASG presented coherent analyses and action plans that ultimately generated increased sales."

VP & General Manager
Consumer Products